--- title: "Interprefy CEO Discusses the Future of Multilingual Events in Arab News" description: "Interprefy CEO Oddmund Braaten discusses the future of multilingual events and the impact of AI language technologies in a recent Arab News interview." image: https://www.interprefy.com/hubfs/Interprefy_Arab%20News.webp canonical: https://www.interprefy.com/resources/press/companynews/interprefy-featured-in-trade-show-executive-for-enabling-multilingual-event-experiences url: https://ai.interprefy.com/resources/press/companynews/interprefy-featured-in-trade-show-executive-for-enabling-multilingual-event-experiences.md last_converted: 2026-05-13T22:11:41.669Z --- The multilingual communication experience that gives you confidence at every step. [Start Experiencing the Interprefy Difference!](https://www.interprefy.com/interprefy-agent) [Solutions](https://www.interprefy.com/solutions) [#### Our Solutions](https://www.interprefy.com/solutions) - [Remote Simultaneous Interpretation](https://www.interprefy.com/solutions/remote-simultaneous-interpretation) - [AI Speech Translation](https://www.interprefy.com/solutions/ai-translation) - [Live Captions](https://www.interprefy.com/solutions/multilingual-live-captions-and-subtitles) [#### Who We Serve](https://www.interprefy.com/who-we-serve) - [Event Organisers](https://www.interprefy.com/organisation-event-organisers) - [Corporate & Enterprise](https://www.interprefy.com/organisation-industry-corporates) - [Institutions](https://www.interprefy.com/orgnisation-institutions) - [Partners](https://www.interprefy.com/about-us/partners) [#### Access Modes](https://www.interprefy.com/access-modes) - [Interprefy Web Platform](https://www.interprefy.com/web-platform) - [Interprefy Mobile App](https://www.interprefy.com/solutions/access-modes/interprefy-now) - [Integrations](https://www.interprefy.com/solutions/integrations) [#### Use Cases](https://www.interprefy.com/solutions/use-cases) - [In-person & hybrid events](https://www.interprefy.com/solutions/use-cases/in-person-hybrid-events) - [Webinars & virtual events](https://www.interprefy.com/solutions/use-cases/webinars-and-online-events) - [Online meetings](https://www.interprefy.com/solutions/use-cases/online-meetings) [Professional Services](https://www.interprefy.com/about/professional-services) [#### Professional Services](https://www.interprefy.com/about/professional-services) - [Project Management](https://www.interprefy.com/project-management) - [Remote Support](https://www.interprefy.com/professional-remote-support-services-interprefy) - [Media Services](https://www.interprefy.com/media-services) [#### More Insights](https://www.interprefy.com/) - [Can I get a report of my meeting?](https://knowledge.interprefy.com/can-i-get-a-report-of) - [How does Interprefy source and vet professional interpreters?](https://knowledge.interprefy.com/interpreter-recruitment) [#### Professional Services in a Nutshell](https://www.interprefy.com/) [About Interprefy](https://www.interprefy.com/about-us) [#### Company](https://www.interprefy.com/) - [About Us](https://www.interprefy.com/about-us) - [Why Choose Interprefy](https://www.interprefy.com/why-interprefy-expert-support-for-multilingual-events) - [The Interprefy Experience](https://www.interprefy.com/the-interprefy-experience) - [Careers](https://www.interprefy.com/about-us/careers) [#### Security](https://www.interprefy.com/entreprise-grade-security) - [ISO 27001 Certified](https://www.interprefy.com/entreprise-grade-security) - [End-to-End Encryption](https://www.interprefy.com/entreprise-grade-security) - [Controlled Access](https://www.interprefy.com/entreprise-grade-security) - [Interpreters and NDA's](https://www.interprefy.com/entreprise-grade-security) [#### Events](https://www.interprefy.com/resources/upcoming-public-events) ###### The Globalization and Localization Association WorldReady Conference [Check the latest event calendar](https://www.interprefy.com/resources/upcoming-public-events) [Resources](https://www.interprefy.com/resources) [#### News and Inspiration](https://www.interprefy.com/news-and-information) - [Blog](https://www.interprefy.com/resources/blog) - [Success Stories](https://www.interprefy.com/customer-stories) - [Company News](https://www.interprefy.com/resources/press/companynews) - [Webinars and Ebooks](https://www.interprefy.com/resources/webinars-and-ebooks) - [Video Library](https://www.interprefy.com/product-demo-videos) [#### Help Center](https://www.interprefy.com/faq) - [Knowledge Base](https://knowledge.interprefy.com/) - [FAQs](https://www.interprefy.com/faq) - [Contact Us](https://www.interprefy.com/contact-us) [#### What is interprefy](https://www.interprefy.com/) [Pricing](https://www.interprefy.com/pricing) [Contact us](https://www.interprefy.com/contact-us) ###### 2 min read # Interprefy CEO Discusses the Future of Multilingual Events in Arab News By [Dayana Abuin Rios](https://www.interprefy.com/resources/press/companynews/author/dayana-abuin-rios) on March 6, 2026 ###### Topics: Industry News & Trends ![Interprefy | CEO Discusses the Future of Multilingual Events in Arab News](https://www.interprefy.com/hs-fs/hubfs/Interprefy_Arab%20News.webp?width=1040&height=800&name=Interprefy_Arab%20News.webp) Interprefy CEO Discusses the Future of Multilingual Events in Arab News3:56 Zurich, Switzerland, March 6, 2026 — [Interprefy](https://www.interprefy.com/) CEO **Oddmund Braaten** was recently featured in *Arab News*, where he shared insights on the growing importance of multilingual accessibility in global events and the evolving role of [AI-powered language technologies](https://www.interprefy.com/solutions/event-ai-speech-translator). In the interview, Braaten discussed how international events are increasingly expected to provide multilingual access as audiences become more global and diverse. Organisers are no longer viewing language support as a feature reserved only for flagship conferences, but as an essential component of everyday event experiences. --- --- The conversation also explored how advances in artificial intelligence are changing how event organisers approach translation and interpretation. [AI-powered speech translation](https://www.interprefy.com/solutions/event-ai-speech-translator) and [live captioning](https://www.interprefy.com/solutions/multilingual-live-captions-and-subtitles) are enabling scalable multilingual communication across different event formats, from large conferences to smaller breakout sessions and hybrid environments. Braaten highlighted that while AI technologies are expanding possibilities for multilingual accessibility, [human interpreters](https://www.interprefy.com/solutions/remote-simultaneous-interpretation) remain essential in many contexts, particularly where nuance, cultural understanding and high-stakes communication are required. As a result, the future of multilingual events is likely to involve a combination of human expertise and AI-driven solutions. The article also touches on the growing demand for language access across the Middle East’s rapidly expanding events sector. As international conferences, exhibitions and business gatherings continue to grow across the region, organisers are increasingly looking for solutions that allow audiences to participate fully regardless of language. The discussion reflects a broader shift across the global events industry, where organisers are increasingly looking for practical ways to remove communication barriers and ensure audiences from different regions can fully engage with event content. --- The full interview with Oddmund Braaten can be read on the [Arab News website](https://www.arabnews.com/node/2631332/business-economy). --- --- ## About Interprefy Interprefy is a global leader in cloud-based, multilingual communication services. Founded in Switzerland, the company aims to empower global communication by providing innovative solutions that leverage advanced AI technology and human expertise, enabling seamless multilingual communication for events and gatherings worldwide. Interprefy enhances engagement, inclusivity, and sustainability in the event industry through its commitment to technological innovation and environmental responsibility. - [Tweet](https://twitter.com/share) - - ![Dayana Abuin Rios](https://www.interprefy.com/hubfs/Dayana%20%CC%81s%20profile_Improved.jpg) #### Written by Dayana Abuin Rios Learn about the latest developments at Interprefy by Dayana Abuin Rios, Global Content Manager at Interprefy. [Download from the App Store](https://apps.apple.com/us/app/interprefy/id971176635) [Download from Google Play](https://play.google.com/store/apps/details?id=com.interprefy.interprefy&hl=en&gl=US) [More download links](https://www.interprefy.com/download-interprefy-app) - - - - Our Solutions - [Remote Interpreting](https://www.interprefy.com/solutions/remote-simultaneous-interpretation) - [AI Speech Translation](https://www.interprefy.com/solutions/ai-translation) - [Live Captions & Subtitles](https://www.interprefy.com/solutions/multilingual-live-captions-and-subtitles) - [Integrations](https://www.interprefy.com/solutions/integrations) - [Book an Interpreter](https://www.interprefy.com/about-us/interpreter-sourcing) About Us - [Why Us?](https://www.interprefy.com/about-us/why-interprefy) - [About Us](https://www.interprefy.com/about-us-old) - [How We Work](https://www.interprefy.com/about-us/how-we-work) - [Customer Stories](https://www.interprefy.com/customer-stories) - [Our Partners](https://www.interprefy.com/javascript:void(0);) - [Careers](https://www.interprefy.com/about-us/careers-old) Resources - [Blog](https://www.interprefy.com/resources/blog) - [News](https://www.interprefy.com/resources/press/companynews) - [eBooks & Webinars](https://www.interprefy.com/resources/webinars-and-ebooks) - [Knowledge Base](https://knowledge.interprefy.com) - [Join your meeting](https://interprefy.interpret.world/user/sign-in) - [Join mailing list](https://www.interprefy.com/join-our-mailing-list) - [Contact Us](https://www.interprefy.com/contact-us) @2026 Interprefy. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. - [Term of Use](https://www.interprefy.com/terms-of-use) - [Privacy Policy](https://www.interprefy.com/privacy-policy) - [Run a Speed Test](https://interprefy.speedtestcustom.com/)